Friday, April 29, 2011

Why So Spicyyyy?

I was in class VIth when I ate at a Mc Donald's for the first time. It was an experience to be savoured, relished and other such food-emotion words. But all I remember is a weird "inconfidence" to order my own order and this feeling of having visited a future Wimpy's. It didn't feel right. Soon thereafter I went to a KFC, by this time I was hip enough to order my own order and my "inconfident" friend's order and ask for extra ketchup, thank you very much! But this place didn't smell right. And this KFC wasn't the KFC of now, it was the KFC of the 90s which shut shop after it faced heavy protests not only from anti-multinational groups but also animal rights’ protector, PETA. KFC was soon very conveniently forgotten and so was Wimpy's( By the way, it still exists! tucked away in CP, N block. But then again, who cares? ) 
And the new blue (red?) eyed boy was Ronald!
Everyone from loud model town aunties, their kids, their husbands with much younger lover of a PA, everyone literally wanted a piece Mc Donald's(pronounced as Maaic Do-Naaal-D). I too was sold. I had 20 bucks. I loved chicken.


Then came KFC again and this time with more "desi-ized" approach. And I don't know whether their burgers changed or my taste, but the very "not right" smell was now the "going weak in the tummy" alarm. I tried and it was finger lickin' good or what. But I have never had the money(pocket) to afford a fulfilling meal at KFC so stuck to Mc Donald's(which by now was being called M.C.D n makkad) for till I starting making some moolah.
At just when I started earning, here was my dirtiest little dream in a box for me- KFC HOT WINGSS!
It touched my taste buds and man oh man, was there a winner here. I still find it silly that my soulmate(for that period) was to be 7 pieces of spiced fried chicken!
But here is the deal about HOT wings, as fiery as the TVCS might have claimed, HOT wings aren't HOT, per say. It's a hybrid between lemony tangy and moderate bell. And guess what. It clicked.


All this while Makkad has been doing its own things. Some good things like introducing the McSwirl(softy ice cream), some bad things like discontinuing products like McPan and shake-shake fries and some down right ugly things like using old chicken for making Mc nuggets. But still has been original and different from KFC in ways too many.


And then one day, I spot a Mc Spicy hoarding and hungry as always try it out,the very same day.
There goes the London bridge! den of thieves! They are selling KFC burgers in their own packaging. Mc Spicy is a rip off of Zinger burger in a way that only a loyal zingerist for years can tell. It is like the Bangkok Burberry, you can't tell the difference till you haven't found out and once you do, there is absolutely no going back. And what's worse, so true to its name Mc Spicy is actually, well, spicy. It is so spicy that my eyes were watery and nose became an embarrassed shade of pink.  What were they thinking? You call it water, it looks like water, it feels, tastes, smells like water AND IT IS WATER. Where is the fun element? the surprise? the twist? the punchline?
They may not... I can help.


Why so Spicccccyyyy? (And then I walked over to the counter with not even the last vestiges of my "inconfidence" of ordering and said "Can I geit some waater, pliz?")


gdspd